Research shows personalising your direct marketing works, with campaign response rates up to 15 times higher than traditional mass mailing methods.

At Snap Direct, our Variable Data Printing (VDP) capabilities mean we can transform a newsletter, brochure, letter or postcard into a personalised piece of communication with ease.

Using your database, we can print your clients’ name and address details directly onto your letters or postcards. And instead of writing ‘Dear Valued Customer’, we’ll acknowledge your clients individually by personalising it to their first or last name.

But that’s just the beginning! Through our 1 to 1 Marketing software, we can also vary the text and graphics of your direct marketing piece for a truly individual approach. Plus, by using personalised URLs (PURLs), we can create a unique web address for each of your contacts so your campaigns can be tracked in real time.

To find out more, simply request a quote or demonstration from your local Snap Centre.